So here’s our new goal—to increase the visibility of outdoorsy black, indigenous, people of color, to increase our representation in the media, advertising and in the stories we tell ourselves about the Outdoors.
Melanin Basecamp is a groundbreaking platform dedicated to diversifying outdoor adventure and amplifying the voices of people of color in outdoor recreation. Founded in 2016, the organization aims to shift narratives around who belongs in nature and on epic adventures, dismantling stereotypes through authentic storytelling and vibrant community engagement. By showcasing climbers, backpackers, kayakers, and explorers of color, Melanin Basecamp inspires individuals to connect with the outdoors and build confidence in spaces where they have historically been underrepresented.
At its core, Melanin Basecamp fosters a sense of belonging by sharing the stories of adventurers from all walks of life. Through blog posts, social media campaigns, and collaborative projects, the platform highlights the intersections of identity, culture, and outdoor pursuits. Their signature "#DiversifyOutdoors" initiative has become a rallying cry for equity in outdoor recreation, creating opportunities for collaboration between underrepresented adventurers, brands, and outdoor organizations seeking to make meaningful changes in accessibility and representation.
Melanin Basecamp is not just a digital space—it’s a movement. By challenging exclusionary norms in outdoor culture, the platform has built a vibrant, inclusive community that celebrates the rich diversity of outdoor enthusiasts. From organizing meetups and workshops to promoting gear accessibility and safety tips tailored to new adventurers, Melanin Basecamp continues to empower people of color to explore the outdoors boldly and unapologetically. Their work stands as a testament to the power of representation and the importance of creating equitable pathways for all to experience the transformative magic of nature.